
Advertise with Us
Fanball.com connects you with an audience that is young, affluent, educated, and likes to spend online. We do this by offering advertisers a wide variety of ad types and sizes, from IAB-standard banner ads to rich media ads to new media types and custom sponsorship opportunities.Last football season, Media Metrix reported Fanball as the US Internet's highest ranking sports site in terms of page views per visit. Fanball was also the 9th highest ranking sports site for time spent/user and the 11th ranking sports site in terms of overall time spent. According to Media Metrix, Fanball reached over 3.3 million users and served almost a half a billion pages over this period.
Audience demographics
Male:
93%
80% are 21-47
$89,000 median household income
Educated:
75% have college degrees
Online:
94% play fantasy football online, average of 3 hours/week managing teams
Buying:
$1+ billion spent on league entry fees
Sports by season
Winter: PGA, NFL, NBA, NHL, Tennis
Spring: MLB, NBA, NHL, PGA, NASCAR, Tennis
Summer: MLB, NFL, PGA, Tennis
Fall: NFL, MLB, NBA, NHL, PGA, Tennis
Advertising specifications
Banner Ads
| Ad type | File size | Animation |
|---|---|---|
| 300x250 Showcase | 30KB | :15 limit |
| 160x600 Wide Receiver | 30KB | :15 limit |
| 728x90 Kickoff | 30KB | :15 limit |
If you plan on using .swf files when advertising on Fanball, please click here to read the implementation document.
Rich Media
| Ad type | File size | Animation |
| 480x175 or 323x175 Full Court Press | 40KB | :15 limit |
| 320x250 Pick and Roll* | 40KB | :15 limit |
*Contact us for sample
Advertising pricing
| Site Section | Banners | Rich Media | Pop-Unders | Sponsor |
| Home Page | $9-12 CPM | $15-20 CPM | $18 CPM | Contact Us |
| Football Main | $8-11 CPM | $12-17 CPM | $16 CPM | Contact Us |
| Content pages | $5-9 CPM | $8-12 CPM | $14 CPM | Contact Us |
| Contact Us | ||||
Sponsoring Fanball games
Numerous sponsorship opportunities existing within each of the Fanball.com online fantasy sports games. For example, your company may be interested in sponsoring our real-time fantasy football scoring. Our fantasy football Commissioner product has over 20,000 leagues!
Added Value
Fanball has been a publisher of fantasy sports printed magazines for over 12 years. Placement in these publications can augment your online campaign and serves as a great vehicle to reinforce your brand image/message with this targeted demographic.
Or contact:
Jim Enright
National Sales Manager
314-692-3541
jenright@cdmsports.com
For Customer Service Use the Information Below:
http://www.fanball.com/support.cfm
News at Fanball
08/03/07
Fanball’s Fantasy Football Weekly 2007 Annual Guide Rated Best Fantasy Football Magazine for Second Consecutive Year
08/03/07
Fanball.com Launches New and Improved Fantasy Football League Manager, Fanball Commissioner 2007
